Southwest is offering targeted Rapid Rewards members a 30% or 40% bonus on purchases of 5,000 or more Rapid Rewards points. Southwest usually sells Rapid Rewards points in increments of 1,000, starting at 2,000 points with a daily maximum purchase of 60,000 points and no annual max.

let’s compare the points vs dollar amount for southwest’s route if it is a good choice to buy the points.

Here is an example fare from Atlanta to Orlando which costs $114 or 7240 points in wanna get away fare . If you want buy the Southwest points pay using that , then 7000 points will cost you $134 which is $20 more if you pay using cash. so buying points for this will not save you money.

If you’re just looking to buy a few thousand points to top up your account, this might be worth it. But before you buy (purchases are non-refundable and non-reversible), be sure to check the potential routes you’re interested in using your points on and calculating the value you’ll get from them just to make sure you’re not losing too much money on a points purchase.

You can also earn 50,000 bonus Rapid Rewards points with the Chase Southwest Rapid Rewards Premier Visa when you apply and spend $1,000 in the first 3 months. The points from this sign-up bonus and spending on the card are also eligible toward the Southwest Companion Pass, so if you’re looking for ways to stock up on points and get closer to that Companion Pass, that’s another good option.